Event Executive Full Time

Event Executive Job in Abu Dhabi, UAE

Core Responsibilities

• Develop an annual event and sponsorship plan and budget in line with AMA’s objectives and Nissan Middle East activities; ensure there is zero overspend when it comes to event budget planning
• Drive focus and ensure a high-quality output at all events executed across AMA, Nissan, INFINITI, Renault, After Sales and Auto Central.
• Act as a brand custodian and ensure that all events AMA is a part of is in line with each respective brand ethos and guidelines; including Auto Central future branding/events/sponsorships
• Work closely with Procurement to secure event management agencies, source branding and production, promoters, etc.
• Work closely with the Marketing Managers and Marketing Executives to ensure respective brand guideline compliance and synergies
• Conduct thorough and comprehensive site and venue visits in order to understand possibilities and restrictions of upcoming events and issues briefs based on findings
• Coordinate post event activities such as press releases briefing with Al Masaood Corporate office on all events to amplify coverage.
• Monitor event marketing spend against the approved budget on a monthly basis and keeps accurate tracking records.
• Own and tracks the lead capture process at all events and ensure they are shared with respective showrooms, service centers in order to increase the potential for sale or services rendered. Clear KPIs set before each event for tracking and performance purposes.
• Liaise with the Nissan Middle East office on a regular basis on all topics related to Nissan events and sponsorships.
• Ensure that the production and execution of all marketing materials are in-line with the brand and AMA’s standards.
• Update the Head of Marketing on a monthly basis, reporting key tasks and accomplishments.
• Prepare the brief presentation & budget sheet for each event activity to obtain the necessary approval(s) for execution.
• Prepare comprehensive post event report at the end of each event including qualitative and quantitative feedback analysis, ROI, learnings photos and video wrap.