Technical SEO Officer Full Time

Synopsis

The SEO Technical Officer will be responsible to conduct site-wide audits and suggest improvement areas to improve page performance and keyword rankings. They will collaborate closely with teams in Digital & E-Commerce to align SEO process and manage regular content update on the website. The role requires a deep understanding of technical SEO and how to improve crawlability of the website that increases the visibility in search engines.

Accountabilities

• Conduct thorough technical audits of website to identify and resolve SEO issues.
• Knowledge of basic HTML, CSS, and JavaScript knowledge to make content updates and modifications on the website.
• Work with Content Management Systems (CMS) for efficient content updates and troubleshooting of technical issues.
• Perform in-depth keyword research to identify valuable keywords for content optimization on a page.
• Optimize website content, including meta tags, headings, URLs, and internal linking structure.
• Collaborate with content creators to develop high-quality, SEO-friendly content.
• Monitor website performance using SEO tools and analytics platforms.
• Conduct competitor analysis to identify strengths, weaknesses, and opportunities for improvement.
• Perform analysis of technical issues related to SEO performance.
• Collaborate with cross-functional teams to support with SEO requirements.
• Maintain a content versioning and tracking changes to ensure accuracy and consistency.
• Conduct regular content audits and updates to ensure accuracy, relevance, and quality of website content.

Education & Experience

• Minimum 5 years of experience working in a client or agency SEO role, airline/ travel experience desirable.
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Strong understanding of SEO best practices, algorithms, and ranking factors.
• Experience with SEO tools such as Adobe/Google Analytics, Google Search Console, SEMrush, Ahrefs.
• Excellent analytical skills and the ability to translate data insights into actionable recommendations.
• Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.
• Excellent communication skills with the ability to communicate about SEO terminologies.